DISCOVER THE WORLD OF COLORS. . .

HOW TO COLOR HAIR WITHOUT RUINING IT

DISCOVER THE WORLD OF COLORS. . .

Hair is one of the very important physical characteristics, especially in a woman: they can communicate sensuality, express character and determination. Everything, on the subject of hair, from the choice of cut, to coloring, styling neat, elegant, precise or natural effect says something about the wearer.

A thick and beautiful hair, in fact, is first of all a healthy hair, and in addition to the importance of the choice of detergent products such as shampoo and conditioner, restructuring masks and nutrition, there is another aspect in hair theme that is really fundamental: the choice of coloring.

Let’s go back to talking about hair dyes of natural origin, source of so great interest: think that 7 out of 10 Italians rely on dyeing to change look or to cover white hair. . .

Let’s not just talk about women. . There is also a sharp increase in men who resort to this trick to avoid the salt and pepper effect and look younger, despite the well-established charm of the gray man... Let’s not just talk about women. . There is also a sharp increase in men who resort to this trick to avoid the salt and pepper effect and look younger, despite the well-established charm of the gray man...

Natural dyes are an increasingly popular choice for coloring hair in a natural and environmentally friendly. Whatever the motivation that drives us to choose a hair coloring, should always be directed to coloring techniques and vegetable dyes, natural and non-chemical.

The new line of hair dyes Alkolor is enriched with three new colors:


-Light blond golden ash8.13

-Ash golden blond 7.31

-Dark copper-red blond 6.45.

Alkolor dyes are formulated without Ammonia, Resorcinol, Parabens and Para-Phenylenediamine, to ensure maximum safety and delicacy on the skin and hair. They are nickel tested and certified Vegan Quality, they are also not tested on animals, thus respecting the environment and animals.

Enriched with Organic Argan Oil and Linseed Oil, which provide hydration and nourishment to the hair during the coloring process, in addition, plant extracts protective, moisturizing and remineralizing such as Bamboo, Passiflora, Zantalene, Cocoa and Mallow help keep hair healthy and bright, giving them an intense color and rich in reflections. Inside there is the presence of hyaluronic acid with high antioxidant power, protecting the hair from premature aging caused by free radicals, keeping the hair nourished, hydrated and shiny over time.

With the new colors and the innovative formula of Alkolor dyes, you can get a perfect color that effectively covers white hair, leaving them soft, hydrated and shiny, for a style always elegant and nice.

8.13 Pale golden ash blond: This shade of light golden ash blond is perfect for those who want a bright and bright color. The ash base neutralizes unwanted yellow tones, while the golden adds warmth and brightness to the color, this blond is ideal for those who have a light or medium complexion and want a natural and bright look.

7.31 Ash Golden Blond: Ash Golden Blond is a warm and bright shade that combines golden with ash for an interesting color effect. This shade is perfect for brightening off hair and give them brightness and shine. It adapts well to different skin tones, and is a versatile choice for those who want a bright and natural look.

6.45 dark blond copper red: The dark copper red blond is a warm and intense shade that adds depth and vibrancy to the hair. Copper red blends with dark blond to create a unique and vibrant color, which suits well for those who want a bold and distinctive shade. This color is ideal for those who have a warm complexion and want to give a touch of originality to their look.

With natural dyes the coloring pigments wrap around the cuticle and bind to keratin, filling the scales of the hair. The hair shaft is so much more full-bodied and shiny, with less split ends and shades always very natural. Another very fascinating aspect in the use of natural colors is also their peculiarity in knowing how to adapt to the original color without attacking or completely overpowering it.

In this way, each color that is obtained is linked to the uniqueness of the hair, its ability to absorb the pigment and the natural color of the base.